Commercial fitness facility
Pure Craft Industries

PLAN IT RIGHT. EQUIP IT RIGHT. KEEP IT RUNNING.

Planning, equipment, installation and lifecycle support—managed through one accountable partner.

Since 1994Commercial experience.
6,000+Facilities represented.
170+Park districts represented.
NationwideEquipment, dealers and project support.
PCI Visual Portfolio

BUILD THE FACILITY. CONTROL THE EXPERIENCE.

PCI connects equipment, planning and execution across every facility type.

Commercial fitness facility
Facility VisionEquipment, circulation and execution planned as one environment.
Municipal fitness
Municipal + RecreationDurable, serviceable and budget-aware.
University fitness
Education + AthleticsHigh-use institutional environments.
Hospitality fitness
Hospitality + MultifamilyAmenity value with commercial execution.
Private fitness
Corporate + PrivatePremium equipment. Refined presentation.
Fitness project
Paths

ONE PROJECT. ONE ACCOUNTABLE COMMERCIAL PATH.

Define the requirement, compare the right capital path, execute the project, then protect the asset through its lifecycle.

Qualifying Projects

Complimentary Facility Design

Layout + equipment planning for qualifying projects.

Request Floor Plan →
Capital Strategy

New / CPO / Trade-In

Compare new, CPO, trade-in, phased acquisition and financing.

Structure Options →
Multi-Site

Volume + Replacement

Standardize equipment, pricing + replacement across locations.

Price Program →
Paid Advisory

Consulting

Facility, procurement, owner-side PM, lifecycle, growth, dealer, CRM/SOP and executive advisory.

View Consulting →
Recurring Support

Service + Protection

PM, repair, warranty, protection and replacement planning.

Lifecycle Support →
Dealer Growth

Wholesale + Projects

Authorization, wholesale access, order support, project registration and partnership.

Dealer Program →
Public Sector

Bid / RFP + MBE/WBE

Specifications, bid documentation, alternates and project collaboration.

Procurement Support →
By Appointment

Warehouse Review

Qualified buyers, dealers and project teams can request an equipment review.

Book Review →
Fitness service support
Protect the Investment.Service, warranty, protection and lifecycle planning belong in the capital decision.
Service + Warranty + Lifecycle

KEEP THE ROOM RUNNING. PROTECT THE INVESTMENT.

PCI supports PM, repair, warranty, protection and replacement planning.

UP TO 5 YRSEligible parts protection.
UP TO 5 YRSEligible labor protection.
RENEWEligible renewal after initial term.
  • Covered service: eligible work can route through an established service network with the objective of returning equipment to operation.
  • Capital planning: align PM, service history, protection, condition and replacement timing.
  • Terms: eligibility, coverage, exclusions, limits, service procedures and renewal are governed by applicable issued terms.
Facility Planning + 2D/3D Design

Layouts, zones, circulation, access, phasing.

Equipment Strategy + Specification

Needs, duty cycle, comparisons, schedules, budget.

Procurement + Sourcing

RFQs, specs, vendor comparison, pricing, purchasing.

Financing + Leasing

Qualified financing, leasing, phased acquisition.

Freight + Logistics

Access, freight, receiving, staging, scheduling.

Professional Installation

Assembly, placement, anchoring, setup, debris removal.

Flooring + Training Surfaces

Commercial rubber, turf, coordinated surfaces.

Preventive Maintenance

Inspection, adjustment, wear review, condition reporting.

Repair + Replacement Parts

Triage, troubleshooting, parts, return-to-service.

Manufacturer Warranty Support

Warranty coordination under applicable manufacturer terms.

Extended Protection + Renewal

Eligible multi-year parts/labor protection, renewal.

Trade-In + Used / Refurbished / CPO

Trade-in, used, refurbished, CPO options.

Lifecycle + Replacement Planning

Condition review, modernization, capital planning.

Public-Sector / RFP Support

Specifications, bid/RFP support, execution planning.

MBE/WBE Project Collaboration

Certified procurement support where applicable.

Warehouse Review

Appointment review for qualified buyers, dealers.

PCI Consulting + Advisory

COMMERCIAL CONSULTING BUILT FOR EXECUTION.

Hire PCI for planning, procurement, owner-side PM + lifecycle.

PCI consulting
Strategy → Scope → ExecutionConsulting can stand alone or lead the full project.
Facility Feasibility + Planning

Space, users, equipment mix, budget, implementation.

Architect + Developer Coordination

Dimensions, clearances, flooring, utilities, access.

Procurement Consulting

Specifications, RFQs, comparison, negotiation, purchasing.

Owner-Side Project Management

Scope, schedule, approvals, logistics, closeout.

Lifecycle + Capital Planning

Asset inventory, condition, service, replacement budgets.

Business Development + Market Expansion

Markets, prospecting, partnerships, opportunities.

Dealer Network Development

Qualification, onboarding, pricing, registration.

Revenue Operations + CRM Architecture

Lead capture, routing, automation, dashboards.

Workflow + SOP Design

Procedures, ownership, handoffs, training, KPIs.

Executive Advisory

Priorities, governance, risk control, oversight.

Commercial cardio
Premium Equipment Partner

INTENZA EQUIPMENT. PCI EXECUTION.

Premium equipment performs best when selection stays connected to layout and lifecycle support.

PCI dealer network
PCI Dealers

WHOLESALE ACCESS. PROJECT SUPPORT. REPEAT BUSINESS.

Qualified dealers receive pricing, order support and project registration.

ROI Planning

CAPITAL DECISIONS WITH CONTEXT.

Estimate value, ROI, payback and break-even from buyer assumptions. Results are not guarantees.

Capital planning
Capital + LifecycleMake the equipment decision in the context of the entire ownership cycle.

ROI + Payback Planner

$0Cumulative value
$0Net value
Simple ROI

Payback: · Break-even monthly value:

Tech Library

SUPPORT THAT STAYS WITH THE PROJECT.

Search 46 guides by PCI model or equipment name.

46 PCI technical guides

PCI-5055-1Seated Leg Curl / ExtensionPCI Guide · PDF →PCI-5010Seated Lateral RaisePCI Guide · PDF →PCI-5019Assisted Chin / DipPCI Guide · PDF →PCI-1035Multi GymPCI Guide · PDF →PCI-5053Inner / Outer Thigh ComboPCI Guide · PDF →PCI-5058Prone Leg Curl / ExtensionPCI Guide · PDF →PCI-5086Seated Bicep / Tricep ComboPCI Guide · PDF →PCI-5084Standing Multi FlightPCI Guide · PDF →PCI-5056Adjustable Chest PressPCI Guide · PDF →PCI-5047Pec Fly / Rear Delt ComboPCI Guide · PDF →PCI-5057Lat Pulldown / Low Row ComboPCI Guide · PDF →PCI-5049Standing Calf RaisePCI Guide · PDF →PCI-5090Functional TrainerPCI Guide · PDF →PCI-8139Inner / Outer ThighPCI Guide · PDF →PCI-5085Smith Bench Press / Multi PressPCI Guide · PDF →PCI-8141Pendulum SquatPCI Guide · PDF →PCI-5080Smith Rower MachinePCI Guide · PDF →PCI-508145° Linear Leg PressPCI Guide · PDF →PCI-8142Lat Pullover MachinePCI Guide · PDF →PCI-8103Super Incline Chest PressPCI Guide · PDF →PCI-8114Decline Chest PressPCI Guide · PDF →PCI-8129Seated Bicep MachinePCI Guide · PDF →PCI-5017Smith / Half Rack ComboPCI Guide · PDF →PCI-8303ISO-Lateral High RowPCI Guide · PDF →PCI-8109Linear Hack SquatPCI Guide · PDF →PCI-8112Front Lat PulldownPCI Guide · PDF →PCI-508245° Hack Squat MachinePCI Guide · PDF →PCI-6061Shoulder PressPCI Guide · PDF →PCI-5087Belt Squat MachinePCI Guide · PDF →PCI-6066Leverage Leg PressPCI Guide · PDF →PCI-8131Pectoral Fly MachinePCI Guide · PDF →PCI-5089Power Squat MachinePCI Guide · PDF →PCI-8113Shoulder PressPCI Guide · PDF →PCI-8101Flat Chest PressPCI Guide · PDF →PCI-5061Super V SquatPCI Guide · PDF →PCI-8104ISO-Lateral Low RowPCI Guide · PDF →PCI-8133Hip Thrust / Glute MachinePCI Guide · PDF →PCI-8121Horizontal Chest PressPCI Guide · PDF →PCI-8128Seated Dip MachinePCI Guide · PDF →PCI-8106Row MachinePCI Guide · PDF →PCI-8164Vertical Leg PressPCI Guide · PDF →PCI-8130Seated Calf RaisePCI Guide · PDF →PCI-6071T-Bar RowPCI Guide · PDF →PCI-5101Standing Chest PressPCI Guide · PDF →PCI-8118Horizontal Leg PressPCI Guide · PDF →PCI-8108Wide PulldownPCI Guide · PDF →
No PCI guide matches that search.
PCI Intake

TURN THE REQUIREMENT INTO A DECISION.

Tell us what you are solving. PCI routes the request to the right commercial path.

Project + Support Request

Tell PCI what you need, where the project is, and when the decision must be made.

PLAN IT. EQUIP IT. FINANCE IT. INSTALL IT. PROTECT IT. REPLACE IT.

One relationship through every capital cycle.